
We start with the future operation — not with a predetermined technology or supplier.
The independent commercial and operational SmartPort platform connecting the organisations and capabilities needed to develop, validate and implement smarter RoRo and RoPax port solutions.
Independent by design | Operations-first | Connected for implementation.

One Platform
Six Industry Perspectives.
Ferry Operators
Ports and Terminal Operators
Systems Integrators
Technology Suppliers and OEMs
Engineering and Infrastructure Companies
Consultancies and Project Organisations
Each organisation has a different role, responsibility and commercial interest. Successful SmartPort transformation requires these perspectives to be connected around one clearly defined future operation.
RoRoIQ provides a neutral operational framework through which these perspectives can be aligned.
We help stakeholders define the intended physical flow, operational events, responsibilities, decision rights, data requirements, infrastructure conditions and exception processes before individual technologies and solutions are selected.
The result is a stronger basis for investment, procurement, integration, implementation and long-term operational ownership.
Design the Operation Before Selecting the Solution:
Technology should support a deliberately designed operation.
The operation should not be redesigned around the limitations, workflows or data structure of a supplier's product.
RoRoIQ can support a complete SmartPort transformation or address a defined challenge involving infrastructure, pre-gates, check-in, traffic flows, yards, tugmaster operations, terminal systems, operational data, integration or automation.
Our objective is to create solutions that are operationally relevant, technically connected and practical to implement.
Services
RoRoIQ supports complete SmartPort programmes as well as focused operational, infrastructure, technology and implementation assignments.
Independent Advisory & Partner Connection
Independent advice for ports, ferry operators, terminal organisations and project stakeholders.
We translate operational challenges into clear priorities, defined outcomes and practical transformation strategies—without committing the operation to a predetermined supplier or technical architecture.
Operational Design & Pre-Design
Operations-first design for freight, tourist, passenger, gate, yard, ramp, vessel and equipment-related processes.
We map the current operation, identify constraints and exceptions, and define the future operating model before detailed engineering, system procurement or technology selection begins.
Connected Operations and Data Design
Definition of the operational events, readiness states, identifiers, responsibilities and data required to create one connected operational picture.
This may include event models, minimum datasets, source ownership, interface principles, exception codes, audit requirements and operational KPIs.
Greenfield & Brownfield Planning
Operational pre-design for new terminals, terminal extensions and transformations of existing ports.
We help ensure that lane geometry, traffic flows, buildings, utilities, sensor positions, safety arrangements and maintenance access are prepared for the intended digital and automated operation.
Pilots, Validations & Innovation
Development and live validation of SmartPort concepts, technologies and connected operational models.
Pilots are built around defined operational use cases, baseline measurements, stakeholder responsibilities, exception scenarios and measurable acceptance criteria.
Project Delivery & Implementation
Professional project support can be provided through AGICON as independent adviser, SmartPort architect, project manager, client representative, operational specialist or implementation partner.
Support can extend from initial concept and requirements definition through procurement, pilot delivery, change management, implementation and operational handover.

Innovation Grounded in Real Port Operations
RoRoIQ dedicates a significant part of its activities to the continued development of technologies, methods, standards and operating concepts for smarter RoRo and RoPax ports.
This means that client projects benefit from current operational research, emerging technologies and concepts tested against real terminal requirements.
The purpose is not innovation for its own sake.
Our innovation work begins with real operational challenges and focuses on concepts that can be tested, validated and implemented within live port and terminal environments.
Current development and validation areas include:
- Automated vehicle identification, classification and measurement
- Pre-gates, check-in and dynamic traffic management
- Operational event models and connected data
- Edge intelligence and real-time decision support
- Yard, ramp and tugmaster productivity
- Infrastructure designed for automation
- Multimodal operational integration
- Energy, emissions and resource efficiency
- Operational KPIs and trusted performance data
- Safe exception handling and operational resilience
RoRoIQ works with ports, ferry operators, specialists, technology suppliers and systems integrators to move relevant capabilities from concept to sustained operational use.
From Capability to Operational Value
A technology may perform correctly as an isolated product and still fail to deliver operational value.
The surrounding physical conditions, workflows, responsibilities, data sources, interfaces and exception procedures must also be designed correctly.
RoRoIQ helps connect these elements so technology can perform reliably within the complete operation.
Bridging the Gaps That Delay SmartPort Transformation
RoRo, RoPax and Ferry terminals are complex operating environments.
Vehicles, trailers, passengers, vessels, gates, yards, ramps, tugmasters, authorities, infrastructure and multiple digital systems must work together within a time-critical operation.
No single system or organisation controls the complete chain. RoRoIQ bridges the gaps between:
- Operational requirements and technical specifications
- Ports and ferry operators
- Physical infrastructure and digital automation
- Existing systems and new technologies
- Commercial bookings and operational readiness
- Declared information and physically observed data
- Technology capabilities and practical terminal conditions
- Pilot projects and permanent implementation
- Strategic ambition and daily operation
- Individual systems and a shared operational picture
Our role is to ensure that the different parts of a SmartPort programme are designed around one coherent future operation.
The Missing Standard Is Operational
The missing standard in RoRo and RoPax transformation is not necessarily another isolated platform or software system.
It is a shared operational model that allows participating organisations to work from the same events, identifiers, responsibilities and operational truth.
RoRoIQ helps establish this model while ensuring that each organisation retains authority over its own commercial, regulatory and operational decisions.
Connect What Exists
SmartPort transformation does not always require the replacement of every existing system.
Fit-for-purpose booking, gate, terminal, vessel, sensor and reporting systems can remain authoritative within their own domains.
RoRoIQ helps define how these systems should be connected through controlled interfaces, shared identifiers and governed operational events.
The objective is not one system controlling everything. The objective is one connected and trusted operation.
Six Stakeholder Perspectives
One Operational Principle. Six Different Perspectives.

Ferry Operators
Connect commercial products, customer commitments, vessel constraints, load planning and discharge requirements with the physical reality of the port operation.
Value: More executable bookings, improved schedule reliability, better loadability and stronger disruption management.

Ports and Terminal Operators
Establish the common operating model, infrastructure conditions, neutral event foundation and shared operational picture across multiple operators and service providers.
Value: Safer flows, stronger asset utilisation and more effective cross-operator coordination.

Systems Integrators
Translate an approved operational model into stable interfaces, controlled data mappings and resilient orchestration between existing and new systems.
Value: Clearer scope, reduced semantic uncertainty and lower integration risk.

Technology Suppliers and OEMs
Demonstrate capability against defined operational scenarios, environmental conditions and measurable acceptance criteria.
Value: Better product fit, faster validation and a clearer route from technical capability to operational value.

Engineering and Infrastructure Companies
Design the physical environment around the future traffic, automation, sensing, safety and maintenance requirements of the operation.
Value: Less redesign, fewer technical compromises and infrastructure prepared for future change.

Consultancies and Project Organisations
Maintain neutrality, governance, requirements traceability and focus on measurable operational outcomes throughout strategy, procurement and implementation.
Value: Stronger decision-making, more comparable supplier proposals and controlled implementation.
Start with the Operational Challenge
Tell us about your organisation, project or operational challenge.
You do not need to have selected a technology, supplier or final solution.
RoRoIQ can help define the operational outcome, identify the relevant stakeholders and establish the practical next step.

Per Søholt
CEO & Founder
Per Søholt is a SmartPort domain expert, operational architect and transformation adviser with more than four decades of experience across shipping, ports, logistics and RoRo and RoPax ferry operations.
His background combines hands-on port and ferry operational management with the design and implementation of terminal-management systems, gate automation, operational data solutions and SmartPort transformation programmes.
Through RoRoIQ and AGICON, Per connects operational requirements, physical infrastructure, technology, systems, data and implementation.
His role is not to promote one predetermined product.
It is to help the participating organisations define the right future operation and identify the capabilities required to implement it.
Built on Real RoRo and RoPax Experience
40+ Years
Shipping, port, ferry and logistics experience.
100+ Terminal Locations
Operational, advisory, system-design and transformation experience across RoRo and RoPax environments.
Multiple Generations of Systems
Experience with terminal-management systems, gate automation, vehicle identification, operational integration and SmartPort solutions.
Independent Market Position
Experience working across ports, ferry operators, technology suppliers, OEMs, engineering companies and systems integrators.
From Strategy to Live Operation
Support extending from operational concept and requirements definition to pilots, implementation, change management and handover.


& KPIs

Systems

Digitalisation

Innovation
